Sofida Auto is a multi-brand automotive group based in the Hauts-de-France region, France. The group is a key mobility provider, specializing in the sale of new and used vehicles and comprehensive after-sales services.
We designed a digital Out-of-Home (OOH) video campaign for Sofida Auto, focusing on three key pillars: building brand awareness, showcasing their full range of services, and emphasizing their regional presence in Hauts-de-France.
Studio: TYDEO
Role: Storyboarding & animation
Role: Storyboarding & animation
Storyboard
Animation
I prioritized path animation over rigging to bring these Freepik characters to life, thereby offering greater flexibility/fluidity.